Project Synergy



Project Synergy is a management-led medical devices platform with specialization in gynecology and urology markets. The Company boasts a leadership team with more than 25 years of medical device experience from Johnson & Johnson, Medtronic, and American Medical Supply but sought additional support for the development of a late-stage "Buy & Build" initiative. In collaboration with the CEO, Healthios designed the analytical, organization, strategic, operating, financial and communications framework for the Company. We established a dialogue with the strategic and financial community and organized a special "Leaders Conference" for the purpose of reviewing the Project Synergy opportunity with thought leaders and industry luminaries. As a result of those dialogues we generated commitments for a $300 million "build-up" around select platform candidates, representing $100 million in value creation. With Healthios support the platform CEO was recruited into a publicly-traded woman's health device company to execute the project's strategy. The Company's market capitalization increased 4 times since the strategy was implemented, representing $700 million in value creation.